Lancôme's bold campaign finally lands in the buzzing city of Lagos, Nigeria. Kick starting with a vibrant event bringing all beauty influencers and makeup lovers out to embrace and express their creativity without restrictions.
Lancôme, renowned for its luxurious beauty standards, steps out to reveal its chicky side. The #mess campaign held at the Jewel Aieda in Lekki. The event was centered on encouraging attendees to be creative with bright and messy looks in line with the campaigns "no rules" approach.
Lancôme's high taste for uniqueness and individuality was further stressed during the event, following creativity and expression as major highlights of the day.
With great music, delicious snacks, and plenty of Lancôme products to experiment with, the night was a huge success. The campaign promises to continue sparking conversation and breaking beauty rules across Lagos and beyond.
Makeup’s no place to be perfect. Now’s your time to play. So, say goodbye to colouring between the lines. Because it’s time to #MESSWITHLANCÔME.